Anahata Organic

Anahata is an organic food and beauty brand that caters to people who are health conscious and conscious also towards a sustainable future. The brand has over 300+ products ranging across categories of essential, hair and body oils, facial and body creams, lotions, to shampoo and gels etc. It also has a product portfolio of organic spices mix and pulses and grains, some having their own special mixtures.

Our work as a branding design studio was to develop a brand identity, from a fresh logo design to stationary and designing product packaging labels of over 300+ products, the surface ranging from bottle to boxes and wraps. It was a quite challenging to design such huge number of labels that required utmost care while layouting the labels with so much product details, all the while maintain the brand’s identity and visual language across such wide categories.

Apart from branding, we also got to do branding on the company’s delivery vehicle and do the photoshoot of their each and every product using which we then moved forward to developing and design their e-commerce website.